HELLMANN’S SUPER BOWL 2024 : MAYO CAT

There are 61,000,000 cats in the U.S. On average, they meow 150 times a day. What if every time a cat meowed you thought of mayo? That’s over 91 billion opportunities to get people thinking about mayo. Enter, Mayo Cat: the cat whose meow gets mayo stuck in your head (and forever changes how we hear our pets). Yep, we Pavlov’s Dog’d people into thinking about mayo—with a cat.

Also featuring Kate McKinnon and Pete Davidson (again).